Graphic designer working with digital products and design systems, and playing with code, music, and visual art. Currently Director of Product Design at Personio, and doing pro bono work for non-profits through Actual Design. Based in the English countryside, by way of London and San Francisco.

Personio

Director of Product Design

October 2025 - Present

Responsible for visual language, the design system, and platform-wide initiatives. Managing and mentoring, but also hands-on with directional design and prototypes.

Principal Designer

May 2024 - October 2025

Visual design lead for the product side of Personio's rebrand. Developed theming system and responsive-ready foundations.

ATOMS

Interim Director

May 2022 - Jan 2024

Led 17 designers (staff and contract, including people managers) covering the design system and internal platform teams.

Staff Designer

Dec 2021 - May 2022

Defining vision and leading foundational designs for a multi-platform design system.

Google

UX Design & Engineering, Google Search

May 2018 - Oct 2021
App designs for Google Lens and Google Go, and a Figma plugin for browsing color palettes

Design and prototyping systems powering applications for new internet users in India, South East Asia, Latin America, and Africa.

UX Lead, Google Store

Jul 2015 - Jun 2018

In the three years I led the Google Store UX team, I took it from zero to ten designers, content strategists, and researchers.

Lead Designer, Android Apps & Services

Jun 2014 - Jul 2015
A phone with the Google Camera app

UX lead for Google Camera, Android Contacts and Phone, each with over a billion users. Motion design and prototyping for Google Fit, FM Radio, and Cardboard Camera.

Walmart Labs

Senior Manager, Mobile UX

Nov 2013 - May 2014

Leading the multi-disciplinary UX team responsible for Walmart and Sam's Club’s US Android and iOS apps, mobile web and multi-channel projects.

Senior Designer, Social Commerce

Dec 2011 - Nov 2013
A kiosk application for Walmart stores

Experimental projects including in-store digital and social shopping.

Freelance

Designer

April 2007 - 2011

Clients included the NHS, MerchantCantos, Heathwallace, Science Museum London, and Reactive Media.

Norwich University of the Arts

BA Graphic Design

2004-2007

Majoring in Design for Publishing